How are you? I’m writing from my desk in Brightwater. It’s back in the corner. It’s always a mess, so the door is closed most of the time. The snow has once again returned, and I can’t say I’m too disappointed. I do love all the seasons here in Minnesota. As I’ve said many times, “There’s no bad weather, just bad clothes.” That saying particularly rings home to me today as I have a copy of the new Brightwater 2020 Look Book in front of me. It’s crammed full of photos that we took earlier this year, the first weekend in March, up in Bayfield, WI. Great friends wearing some of this years best winter pieces. We tested them, and they work. As I knew...
"...Damberg regularly collaborates with shop owners from the Lake Minnetonka chamber to crack the retail code. In the dark days of March, he created the Shopkeeper's Journal to stay in touch with customers during a time of social distancing in physical storefronts."
I'm writing this on a cold, dark morning. Funny how Mother Nature has switched the months up on us. This morning feels more like December, or even January, than October. I’m grateful to be snug and warm enjoying my coffee at home and thinking of the shop. Thank you all for your support this month. Brightwater’s having a great month, and it's because of all of your support! It’s been great to see so many of you stopping by. I’m excited about all of the new merchandise arriving almost daily at Brightwater. In the last week we have received new shipments from some of my favorites: Hestra Gloves, Relwen, Amundsen, and Dovetail. Hestra is a Swedish Glove maker. A 4th generation family business that began making...
It’s a gray rainy morning, but the fire’s crackling behind me. It definitely feels like fall, as the yard is golden with leaves, the trees are more and more barren, and the lake takes on the gray hues of the sky. Good sweater weather!
Welcome, we are grateful you found us. Brightwater Clothing & Gear is a small-town store with a big-time mission: to scour the world in search of threads and tools that work every bit as well as they look. Here, at brightwaterclothing.com that mission remains the same. You'll find the curated selection of goods found in that small-town brick & mortar shop you've grown to love over the years is now available to meet you wherever you are at. Use this as a portal into the cozy, woodsy aroma of our hometown shop. See something you like online, but want advice on what to pair it with? Give us a call (952-474-0256). Curious about why Bill, our shop owner, chose to invest...
